Animated Videos – Harry Potter Advertising is Here
Auto-Play Videos Now Activated on Facebook Animated videos have debuted on Facebook. Have you noticed? Videos are now on auto-play right inside your Facebook news feed. Futuristic Hollywood is here. Remember the early Harry Potter movies with the animated telephone posters and newspaper ads? Now you will find videos from friends playing automatically in your […]Read More >
Help – My Employees are Always on Facebook!
Is Facebook a Time Waster? A friend of mine recently asked how he could get his employees off of Facebook. Yes, this is while they are working on his payroll. Apparently he has the technology to monitor the sites visited on his company PC’s, and social media seems to be the speed bump for productivity […]Read More >
Business Impossible: Making Changes Part 2
Social Media and Customer Service With continued love for Food Network’s Restaurant Impossible, we ventured to Hilton Head in search of Nosh, and a possible glimpse of Robert Irvine himself. We were amazed that a chef of this caliber chose an outlet mall for one of his ventures, but it really seemed to work well […]Read More >
YES I’m Shouting – It’s Not All About You!
Social Media Marketing to Help Others My friend just told me her husband saw a car pulled off on the side of the road with out of state tags and the car door opened over the weekend. This was on a road they frequently traveled. He thought something was wrong, so he phoned the local […]Read More >
How Social is That & What Would Dave Ramsey Do?
New Parenting Tactics Emerge on Social Media By Cathy RodgersThis blog post also appeared on Marketing Mel Feb. 13, 2012 With the viral spread of a Dad trying to teach his daughter a lesson on Facebook, it gives one pause to think of what the long-term effects of social media are, and what the long-term […]Read More >
Does Social Media Have a Formula? Part II
Anatomy of Social Media Campaigns If we ask ourselves what people are looking for when they do a search online, then social media campaigns should make an effort to meet the needs of those searches. Online searches can vary with a wide range of topics, yet all of them break down to these basics: users […]Read More >
Know When to Say When – Should Texting Replace Voice?
Just about everyone I know can text, and their fingers were really flying over the holidays. I was invited to parties, given travel updates, had requests to come into the next room, saw a few photos, was wished a Happy Birthday, and even asked for addresses to finish up Christmas cards. Just when is all […]Read More >
Help – Should my Business be on Facebook?
Ramping up your Online Brand Report after report indicates national advertising budgets are shifting from TV, print, and magazines toward social media. Gigantic budgets paying for TV time and print placement are now paying for social media time at an hourly rate. Many analysts have also reported social media sites (especially Facebook) are the demise […]Read More >
Find Your Story and Develop Your PR Brand
So What’s Your Story? This first appeared on the Marketing Mel site, by Guest Blogger Cathy Rodgers, owner of 7 Waves Marketing Everywhere I look, it seems the same message is being told: “invest in content,” “know who you are trying to reach,” and “the story is important.” Telling the story of what goes on […]Read More >
Three Things I Learned About Social Media at the Inbound Marketing Conference
Personalization seemed to be the theme of the IMS 2011 conference, which translates to making it easy for others to communicate with you. These are just three practical takeaways I learned and wanted to share. Your Twitter Identity. When several panelists began sounding off their Twitter ID’s with underscores and numbers my friend and I […]Read More >